Consumers like to indulge or treat themselves and whether its couples wanting A Big Night In, during Valentines, some ‘us time’ or simply spending special time with friends and family, ‘at home’ Meal-treats & Big Night In as once typified by those ubiquitous £10 Meals for 2 deals, has grown to a £1.4+ billion market!
It was into this ‘on-trend’ market that the first Dine For’ promotion was launched to help consumers make those special evenings-in Special! The results from the first four years of Dinner To Dine For campaigns were great, clearly demonstrating the appetite for ‘at-home’ meal-treats which is why the campaign returns for a fifth time in February 2022 to help celebrate those Big Night Ins’!
Grocery Gurus are the market-leading, multi award-winning grocery promotional marketers and it’s into the dynamic market Meal-treat & Big Night In market that we’re that we are re-introducing the ever popular, long-running Dinner To Dine For Campaign in February 2022.
An altogether better Meal-treat
& Big Night In experience!
Secure your brand’s participation here!
2022 will be the 5th anniversary of the Dinner To Dine For campaign and now more than ever consumers need a treat. Based on the existing award-winning Dinner To Dine For promotional format, but, following the ongoing effects of the Covid pandemic, with a changed emphasis; A multi-channel event combining both live RoadShow sampling and virtual streamed gallery-style experiential with Grocery GratisTM social-sampling plus major media, social, on-line and promotional activity & trade support.
Featuring Live RoadShows + Virtual, streamed Experiential & Full support!
Desserts & Ice Cream
Pizza & Pasta
Rice & Noodles
Soft drinks & Mixers
Starters & Soup
Spirits & Liqueurs
Wine & much more…
Exclusive product categories, with everything being included; planning, full activation/sampling, staff, creative, media/social, promotional & full reporting etc. in the cost. No call on brands marketing resources. Only additional cost; product for sampling/prizes & any price promotion support.
Despite the Covid pandemic we will still live in an ‘Experience Economy’ and Grocery Gurus is a dedicated promotional marketing agency that creates, owns & activates ‘Together Is Better’ – multi award-winning, multi-brand, multi-channel shared grocery brand experiences.
Running, and Covid pandemic permitting, from June 2021 but with a changed format reflecting the ‘New Norm’ our category or occasion based grocery experiences will bring together synergistic brands within an integrated live RoadShows, virtual experiential, & media/social promotional event, creating much greater engagement and brand cut-through at a very much more cost-effective rate than other grocery promotional activities!
5th Dinner To Dine For – Making those special nights in – Special
The 5th Dinner To Dine For has exclusive product categories, reserve yours now
please contact me with press info
Find about more about Dinner To Dine For and it aims & objectives
Grocery Gurus – Multi Award-winning, multi-brand, multi-channel Together Is Better grocery campaigns